BrandsXCreators Summit - July 30, 2026 — Event Schedule

11:30 AM – 12:20 PM

🎙 Panel

The Future of Influence: Creators, AI, and Authenticity

What does authentic influence look like in an era of AI-generated content? Three working influencers across different tiers and a top talent agency leader get real about what's changing — and what never will.

Moderator

Susan GeorgeMediary Marketing · Mediary Marketing

Speakers

Anjali ViramgamaMid-Tier Creator + Software Engineer · Microsoft

Misty BancheroMicro Content Creator · @SeattleButchersWife

Kelly SaundersMicro Content Creator · @fitnesssaunders

Andru EdwardsMacro Content Creator · @AndruEdwards

11:30 AM – 12:20 PM

🎙 Panel

AI and the Future of Digital Marketing

Marketing leaders at the cutting edge break down how AI is transforming digital marketing — from audience targeting and creative production to measurement — and what strategies are actually working right now.

Moderator

Laura GoodmanCreative Director · Remitly

Speakers

Betsy McKibbinHead of Marketing · Yoodli

Mark RobinsonGrowth Marketing Lead · Tasklet

Cari MurrayDirector of Corporate Marketing & Partnerships · Marvin

Kelly Thomas NojaimRegional VP, North American Corporate Sales · Microsoft Advertising

1:00 PM – 1:50 PM

🎙 Panel

Beyond the Prompt: Storytelling and Crafting Impactful Content in an Automated World.

As AI turns generic content into a commodity, the real challenge for modern brands is emotional resonance, not production speed. Founders, marketing executives, agency leaders, and top creators explore how to leverage AI while doubling down on authentic human storytelling that cuts through the noise.

Moderator

Emily ZhengSenior VC Research Analyst · PitchBook

Speakers

Brit MoorerSr. Brand Narrative Strategist

Angela SchmidtGlobal Content & Experience Strategy, AI Transformation · Microsoft

Amanda MizrahiSenior VP, Creator Marketing · Edelman

Samantha Temple NeukomHead of Brand Strategy · Amazon Web Services

1:00 PM – 1:50 PM

🎙 Panel

Demystifying Generative AI Workshop

In this session, you learn about one of the hottest topics in the world of data science, generative AI. This session helps you to understand the technologies that make generative AI possible. You will be introduced to Artificial Intelligence (AI), Machine Learning (ML), and generative AI.

2:00 PM – 2:50 PM

🎙 Panel

Personalization at Scale: Meeting the Modern Audience

AI is redefining what's possible in customer engagement, enabling brands to deliver personalized experiences across millions of interactions without sacrificing relevance. But scaling personalization requires more than automation—it demands the right data, strategy, and a deep understanding of evolving customer expectations. Marketing leaders, sales leaders, and founders will explore how marketers are using AI to tailor messaging, optimize customer journeys, and create meaningful connections across channels while balancing privacy, trust, and brand authenticity.

Moderator

Lydia FrankFractional CMO, ex-VP at Payscale · Lydia in the Loop

Speakers

Beck NadirCTO · Lemi Leap AI

Jasmine MazaudierAssociate Director, Content Marketing · LiveRamp

Christy Marble4x CMO and Advisor · ex-CMO at Siteimprove, Patheon, SAP, Visier

2:00 PM – 2:50 PM

🎙 Panel

How AI Is Changing Influencer Marketing Inside Brands

Brand-side leaders reveal how AI is reshaping the way companies discover, vet, brief, and measure creator partnerships — and what it means for marketers who want to stay ahead.

Moderator

Reeti PandeyApplied Scientist II · Amazon

Speakers

Tara SchroetterVP of Social, Influencer & Digital Marketing · MMGY Wagstaff

Yuliya GorenkoDirector, Influencer Marketing · Mischka

Nancy Li SmithFounder & CEO · Boop